Leadership, Communication, Presentation & Sales Development Blog

PRESENTATION SKILLS - WHAT INFLUENTIAL PRESENTERS ROUTINELY DO

Everyone wants to be influential when in front of a client, a boss or even peers. 

For many people in business, being persuasive is like rolling dice, where sometimes things go great, but, at other times, we wish for a "do-over." 

Those who are known as powerful, motivating communicators do a number of things and they do them consistently. 

Imitate what these are and you too will be influential.


They are clear on their goal

They don't go into a meeting with only a vague idea of what they want to accomplish. They have the end game in mind at all times. They don't deviate.


They understand their audience

They know each group is different. By analysing their audience ahead of time, they discuss what is important to them and come armed with proof.


They anticipate resistance

Great presenters are prepared with relevant data, facts and examples. They have hidden slides at the ready.


They listen well

They acknowledge the other person's point of view and show respect at all points in time.


They directly link key points to benefits

Obviously, people want to know how an idea helps them or the business. Influential communicators connect the dots. They clearly and logically state what people can expect as a result of taking or not taking their suggested action.


They speak simply

Influential communicators work hard to explain complex ideas in terms anyone can understand. They use analogies, similes and metaphors when necessary.


They ask for what they want

No one leaves a meeting wondering what has to be done. They are specific about "what and when."


They are animated

Their voice is louder, their gestures bigger, all in an attempt to gain and hold attention. No one would ever describe them as other than enthusiastic.


They are authentic

They don't appear rigid or memorised. These genuine presenters smile, laugh and often weave in information about themselves to show that they are transparent.


They have strong relationships

Others like them. Because of the strength of these relationships, people more readily trust and believe them.


Influencing others is achieved through hard work. Those that are successful prepare well and demonstrate their belief in their ideas through their voice and body language. They are well liked, clear and logical.



All the best with your future presentations!!!

Posted in by effectivecommunication.com.au
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  • Return on Investment - testimonial
    Korry Hoogestegerd - National Account Manager - Vodafone

    23 out of 24 presentations 'hit the mark' by achieving all pre-planned outcomes. Based on the calculation of commitments gained during all presentations, I believe these results will lead to a 60% increase in sales of our presented product through Woolworths Ltd

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    Jonathan Gould - Project Manager - Broad

    The learning experience has saved me much time when preparing for business presentations and given me renewed confidence to speak before a group of people

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    Michael Aquilina - National Account Manager - Philips

    ...at your advice allowing the product to speak for itself, we experienced the best outcomes we could have hoped for in terms of presentation efficiency, effectiveness and audience "buy in‟.

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    Roy Wakim - Solutions & Marketing, APAC - Avaya

    ...during my prospect presentation the day following workshop, my business gained a new client...

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    Bob Watling - General Manager - Power & Industry - Silcar

    ...Ultimately, during the presentation our organisation gained immediate commitment with this prospect to review 2 of their sites....

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    Ben Nicholson - Zone Dealer Sales Manager - QLD - Isuzu Australia

    ...I am much more able to produce improved presentations that rely less on PowerPoint and more on me delivering the message.....

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    Steve Holden - Building Manager - Thiess

    I know some of my staff could not have presented their input on the two examples above without the preparation work EC put them through leading up to the workshop...

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